Are you looking for...

Guideline Daily Amounts

Guideline Daily Amounts, or GDAs, provide an ‘at a glance’ guide to the percentage of calories, sugars, fat, saturates, and salt that are present in the food you buy and you can use them to make sure you’re sticking as closely as possible to the amounts recommended by nutritionists and even to ‘play off’ one meal against another.

So if you eat a food high in a particular nutrient such as fat or salt at one meal, for instance, you can then balance your diet by choosing something lower in those ingredients for the rest of the day.

Please visit the What’s Inside Guide website.

GDAs at a glance
Our easy to follow GDA tables for healthy adults and children will help you plan your shopping and family meals to give them a healthy, varied and balanced diet.
Calories
A measure of how much fat, protein and carbohydrate a food contains, calories represent the raw energy that fuels your body. They’re also a convenient way of monitoring the amount of energy you take in each day when you’re watching your weight.
Sugar
Regular activity has all sorts of other health benefits besides weight loss. Find out how you can build regular exercise into even the busiest of days and feel the difference almost straight away.
Fat
The villain in so many health scares, a small amount of fat is actually a very important part of a healthy diet. Too much of it, however, can lead to serious, long-term problems.
Salt
Too much salt can have serious effects on your long-term health. The good news is, it’s relatively easy to reduce your salt intake on a day-to-day basis.

Kellogg Marketing and Sales Company (UK) Limited,Registered Office: The Kellogg Building, Talbot Road, Manchester M16 0PU, Registered in England No. 3237431